This week, Gander Mountain emerged from bankruptcy protection and reopened stores with a new name: Gander Outdoors. The outdoor apparel and product company was purchased by Camping World Holdings, an Illinois-based network of RV-centric retail locations, in April.Read More…
If you’ve been paying any attention at all to the news over the past few weeks, you’ve likely heard about that little policy debate that’s been taking place at the Federal Communications Commission. It centers aroundRead More…
The holiday shopping season is often a chaotic frenzy with consumers frantically searching for the perfect gifts for their loved ones. Due to wider adoption and the abundance of mobile shopping apps, as well as recentRead More…
Retailers around the world have been working hard to make sure they have a successful holiday shopping season. From new storefronts to early promotions, retailers put in months of preparation to ensure they meet sales projectionsRead More…
2018 will be the year of the comeback. Where old trends are new again. Major trends of 2015, such as Cryptocurrencies, mobile POS solutions, and Grocery eCommerce, have waded through the trough of disillusionment and are primed toRead More…
As we begin to close out the last few weeks of the year, and if you’ve got a few extra dollars in your marketing budget to spend before the year’s end, you might think: Why botherRead More…
Wal-Mart Stores Inc. is taking the “Stores” out of its name. MarketWatchreports the big-box retailer will shorten its legal name to Walmart Inc. The move highlights Wal-Mart’s message that it is more than just large storefronts, whileRead More…
Does your company look at content through customers’ eyes? Here’s one way to tell: Look at your marketing content. For starters, riffle through some titles. Do the words typically convey customers’ concerns? Or do they mostlyRead More…
Consumers are eager to embrace connected devices and automation; however, they remain wary of the Internet of Things (IoT), security breaches and their long-term effects. People want the ease and accessibility that automation can provide butRead More…
Charming Charlie is overhauling its operations and management in an attempt to stem financial losses and restructure a heavy debt load during the critical holiday season. The Houston-based accessories retailer announced this month plans to pare down its chainRead More…