Category Archives: Advertising
Dick’s Sporting Goods CEO Expects to Lose Business Over Gun Stance
Dick’s Sporting Goods CEO Ed Stack said it’s “too early to tell” how the company’s decision to pull assault rifles from stores will affect the company’s financial performance over the long term, but it won’t beRead More…
6 Tips to Improve Your Retargeting in 2018
For the first time ever, consumers planned to do more of their holiday shopping online than in-store, according to recent research. Retailers had to be ready! Post-holiday they must understand how to use digital marketing to driveRead More…
Digital advertising in 2018: 5 trends to watch
US and EU (de)regulations put marketers on divergent paths Brands that market online in the US and the EU will have to navigate those markets quite differently in 2018. In 2017, the US and EU regulatoryRead More…