Digital Innovation Helping CVS Transform the Customer Experience

Digital Innovation Helping CVS Transform the Customer Experience

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In episode 172 of Total Retail Talks, recorded at this year's Shop.org conference in Las Vegas, Kevin Hourican, president of CVS Pharmacy, discusses how the drug store chain is investing in technology solutions that improve its customers’ experiences across all channels. Hourican offers insights into the ways that CVS is integrating its online and offline experiences through mobile technology.

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